Ecommerce SEO Services from a Specialist Agency Focused on Traffic, Revenue & Profit

Grow qualified organic traffic to your product and category pages, turn more visitors into buyers, and scale revenue without wasting resources.

Scaling a retail brand requires a storefront optimized for both search engines and shoppers. Our ecommerce SEO services solve complex technical hurdles like faceted navigation and site architecture. By integrating these into our broader SEO services, Occam Digital turns your organic search into a predictable, high-margin sales engine.

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Trusted by Ambitious Ecommerce and DTC Brands

Ecommerce SEO Issues We Find and Fix to Unlock Sales

Organic search remains one of the most powerful levers for sustainable growth in the retail space. However, because of the sheer scale of most online stores, minor technical oversights or content gaps tend to compound quickly, creating a ceiling on your potential revenue. Choosing the right SEO services for ecommerce means identifying these friction points before they drain your marketing budget.

The data highlights why a precision-led approach is vital for your storefront:

53% of all trackable website traffic comes from organic search, more than paid and social combined.
Around 39% of global ecommerce traffic originates from search engines.
The average online shopping cart abandonment rate sits at approximately 70%.
About 40% of users will abandon a site entirely if it takes more than three seconds to load.

When your store suffers from technical, content, or UX bottlenecks, you are doing more than just losing keyword rankings. You are losing ready-to-buy customers to competitors who offer a more seamless search experience.

During our comprehensive ecommerce SEO audits, we consistently uncover the same set of critical issues that prevent brands from reaching the next level:

Product and category pages buried deep in search results

If your high-value collections are stuck on page three, you are losing sales to competitors. We restructure your site architecture to push your core revenue-driving pages to the top of the SERPs.

Weak organic visibility for your highest-margin products

Don’t settle for traffic on low-margin items. We prioritize ecommerce SEO strategies that target high-intent, high-margin SKUs to ensure your most profitable inventory gets the spotlight.

Thin or duplicate product content across large catalogs

Manufacturer descriptions and duplicate text across thousands of SKUs signal “low quality” to Google. We implement scalable content systems that differentiate your products and improve their ranking potential.

Faceted navigation and filters causing crawl and index bloat

Complex filters often create “crawl traps” and duplicate URLs that confuse search engines. We clean up your technical infrastructure so Google spends its energy on the pages that actually make you money.

Slow site speed, clunky checkout and poor mobile UX

Every millisecond of delay kills your conversion rate. We optimize your Core Web Vitals and mobile experience to ensure a frictionless path from search result to completed checkout.

Traffic without sales due to mismatched intent

Clicks mean nothing without conversions. As an ecommerce SEO agency, we align your keyword targeting with transactional intent so you attract buyers, not just browsers.

The 4-Step Occam Method for Profitable Ecommerce Growth

Talk to Ecommerce SEO Experts

What’s Included in Our Ecommerce SEO Services

Our approach goes beyond basic keyword research. We provide the full-stack expertise required to manage complex catalogs and competitive search landscapes. When you invest in our best ecommerce SEO services, you get a dedicated team focused on these core growth pillars:

Technical SEO for Ecommerce Stores

We resolve the deep-seated technical debt that plagues large stores. Our team optimizes your crawl budget, fixes indexation bloat, and improves Core Web Vitals to ensure Google can easily find and reward your most important pages while eliminating duplicate URL issues.

Product & Category SEO

Your category pages are your highest-value assets. We optimize your templates and individual product pages to capture “ready-to-buy” intent. Through strategic on-page optimization, we ensure your products stand out in the SERPs and outrank the competition.

Architecture & Faceted Navigation

We turn complex site structures into intuitive, SEO-friendly hierarchies. By optimizing your collections, internal linking, and faceted navigation filters, we ensure that both users and search bots can navigate your catalog without hitting dead ends or “crawl traps.”

Ecommerce Content & Category Guides

Content should do more than just fill a page. We produce high-converting category copy and comprehensive buyers’ guides that support your customers’ decision-making process. This builds topical authority and captures users at every stage of the funnel.

Digital PR & Authority Building

In a crowded market, authority is the ultimate differentiator. We focus on high-quality link earning through digital PR and partner content that boosts your domain authority and drives referral traffic from trusted sources in your niche.

Conversion & UX Support

Traffic is only half the battle. We provide onsite UX recommendations and collaborate with your CRO team to remove friction from the shopping experience. Our goal is to ensure that the SEO services for ecommerce websites we provide translate directly into a higher conversion rate.

Reporting Tied to Revenue

We believe in total transparency. Our custom dashboards move past vanity metrics to show you the data that matters: revenue attribution, non-brand vs. brand growth, and profit per organic session. You will always know exactly how your SEO investment is performing.

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eCommerce SEO Experts Across All Platforms

We’re The Only Ecommerce SEO Agency Your Store Will Ever Need

High-Growth DTC Fashion & Apparel | Shopify Plus

Key move: Restructured collection hierarchy and implemented automated schema for product variants to capture high-intent “style + attribute” searches.

Global Health & Wellness Retailer | Magento (Adobe Commerce)

Key move: Conducted a comprehensive faceted navigation cleanup to resolve index bloat and built out a high-authority content hub to capture top-of-funnel educational traffic.

Premium Home & Garden Brand | BigCommerce

Key move: Resolved long-standing technical debt and consolidated hundreds of thin-content pages into high-power “buying guides” that dominate competitive keywords.

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What Clients Say About Our
Ecommerce SEO Services

Our online store finally shows up where buyers are ready to purchase.

From product pages to categories, they turned organic traffic into real sales.

They uncovered issues in our ecommerce setup that every other agency overlooked.

Ecommerce SEO Services FAQs

What platforms do you support with your ecommerce SEO marketing services?

We support all major platforms, including Shopify Plus, Magento, BigCommerce, and WooCommerce. Our team handles the specific technical nuances of each, ensuring your store is optimized regardless of the underlying technology.

What types of ecommerce stores get the most value from ecommerce SEO?

Established brands with medium-to-large catalogs see the highest ROI. If you have significant technical debt or high-margin products that aren’t ranking, our Ecommerce SEO Experts will drive the most impact for your bottom line.

What does an ecommerce SEO engagement with Occam Digital include?

Every engagement includes a deep-dive audit, a revenue-focused roadmap, and hands-on implementation support. We handle everything from technical fixes and site architecture to high-intent content and authority building.

How long does it take to see results from ecommerce SEO?

Technical wins often appear within 90 days, but the most significant revenue growth typically occurs between months six and nine. SEO is a compounding investment that delivers long-term, sustainable growth for your storefront.

Does Occam Digital work with our existing developers, marketers or ecommerce agency?

Yes. We act as an extension of your team. We provide clear, testable technical tickets for developers and collaborate with your marketing team to ensure our SEO strategy aligns with your brand’s goals.

Can Occam Digital support multiple regions, currencies or storefronts?

Yes. We specialize in international SEO, managing complex hreflang implementations and multi-regional site architectures. We ensure your brand ranks effectively across different countries, currencies, and languages.

How do you measure ecommerce SEO success - traffic, revenue or both?

We focus on the metrics that matter: organic revenue and non-brand traffic growth. While we track rankings, our success is measured by how much profit we generate for your store.

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